Because you're worth it!

According to the website decanter.com UK high street chain Woolworths is launching a champagne for £5 next week, the cheapest ever bubbly to be sold in the UK. It will be branded as part of its Worth It! range which I've recommended before for basic kitchen kit. 

Only snag is that it's on allocation - only one bottle per person, apparently - which rules out a party unless you can get your friends to spend the day calling into different branches.

I'll report what it's like  if I can get my hands on one . . .


September 10th
A postscript on this story. I am in transit to Menorca but my colleague, leading wine-writer  Jancis Robinson, has managed to get hold of one and reports quite favourably on it on her website www.jancisrobinson.com!